Social Marketing

Hello again!

Sorry I haven’t been updating my blog as often as I would like.  I’m still around, I just haven’t had much time to write.

But today I am ready to rant!

Yep, welcome back!

So, lately I have been spending way too much time on Sweeva.  Frankly, i’m addicted.  Whatever.  In case you live under a rock Sweeva is a social marketing site / traffic exchange.  So by using it you are not only getting your site seen by other marketers but you are also getting to know a lot of other marketers socially who are promoting their own sites.

I guess recently it has really started to bug me to see how many talented Internet marketers I know are out there promoting illegal pyramid and ponzi schemes.

I know.  These programs have been around even longer than I have.   It’s not like I haven’t seen hundreds of them come and go over the years.  But it’s interesting now to finally see the faces and talk to the people who are promoting these programs in a social environment such as Sweeva.

Ok, for the record i’m no angel.  I’ve been known to bend a few laws in my time.  If I am in a hurry I might go a few mph over the speed limit.  I probably play the stereo in my car louder than I should and I might even admit to having a few mp3s on my computer that I didn’t pay for.  Hey, I’m like a modern day Jesse James.

Let’s be realistic here.  The police probably aren’t going to break your door down and haul you off to jail for promoting an affiliate link that might not be entirely legal, but does that mean you should do it?

As long as nobody gets hurt, right?

Wrong.

People do get hurt.

Money doesn’t just magically appear.

No program pays out more than it takes in.

The only way for you to make money in these programs is for other people to lose money.  Your success can only come from someone else’s failure.

Am I the only one bothered by that?

No, i’m not a lawyer or a judge.  I can’t pass absolute legal judgment over every site out there.  But if you are not selling a product or service and the only thing you are offering people is a money making opportunity then chances are it’s either an illegal pyramid scheme or an illegal ponzi scheme.

What’s that?  You program offers a product or service?  I guess that makes it legit, right?

Of course it does!

In fact, Bernie Madoff would be a free man right now if he had only thought to provide his clients with some ebooks and a rotating banner ad on his blog.

You can dress it up anyway you like.  If people are spending money on these things with the goal of making more money back then slapping on a worthless product or ad credits isn’t going to make them any more legit.

It’s frustrating to me though because sometimes I just want to grab these people and tell them what they are doing is wrong… but I can’t.  Who am I to tell them what they should or should not promote?  Right?

Look, if you have the money and you want to gamble it on one of these programs I don’t really care.  Maybe you’ll get lucky and eventually make a profit.  Congratulations on your wise business investment.

My problem is with the program owners and the people who use these programs to prey on newbies who don’t know any better.  The people who only care about making money and don’t care where it’s coming from.  To me that is more than just breaking the law… it’s just wrong.