My First 3 Years of List Building

Author: Jerry Iannucci

I started building my list on June 30, 2007.

I know this because I just checked my Aweber account and searched for the date that my first lead was added.

I felt compelled to look this information up because I received an unexpected email from one of my subscribers tonight.  She was replying to one of the emails I had set to send from my autoresponder 3 years ago!

No, I am not crazy enough to try and write 3 years worth of emails.  I don’t even remember why I did it but for some reason I set the last message in my email series to be sent after 999 days.  The email simply said:

Just checking in to say hello.

How’s it going?

I never expected I would still be doing this 999 days later or that anybody would still be reading my emails after 3 years but sure enough I got a response back tonight:

thank you for the message.

Have a Blessed new Week.
~ Becky

Thank you Becky!

Over the last few years I have started to gain some perspective on this whole make money from home thing.  I’ve noticed that there is always a handful programs that everybody is trying to promote claiming it’s the next big thing.  It usually lasts for about 3 or 4 months until the focus shifts to a new batch of programs.

For every hot new program you can name now I can name a dead one from a year ago that was just as popular.

I started building my list because I got involved with one of those dead programs which thankfully provided it’s members with lead capture pages to promote.  They had an in-house autoresponder but I chose to pay a little extra to use a 3rd party one.  That’s how I found Aweber.

The company I was promoting is long gone…

But after 3 years, I still have my list!

I’m not saying it’s wrong to promote the latest and greatest opportunity… just do it on the back end!

The only thing you should be promoting are things that build your brand and build your list.  Once people are on your list and have gotten to know you THEN you can introduce them to whatever you want.  If they aren’t interested… well, you’ve got at least 3 years to find something that they are interested in.

So thank you Becky for continuing to read my emails.  I’m going to keep building my list and I look forward to hearing how everyone else is doing for the next 999 days.


List Zillion – Safelist Review

Author: Jerry Iannucci

I know, finally!

I’ve been promising this review of List Zillion for about a month now and I finally have some time to get it written.

I considered doing another video review but to be honest there isn’t a whole lot to see inside the List Zillion site.  List Zillion appears to be run on the same viral list building script that i’ve seen running on a few other sites that have recently launched.  The members area consists of a message displaying the site’s stats (currently 5415 members) and that’s about it.  Other than some banners and full-page ads I guess you could say List Zillion has a “clean” design.

Don’t worry.  What List Zillion lacks in personality it more than makes up for by being an extremely responsive mailer.  Isn’t that what counts?  But I’ll get back to that in a minute.

As simple as the List Zillion design is I still found myself getting lost several times when I first joined.  It seems the link to the “upgrade” page isn’t where you would expect it to be and once there I had an even harder time noticing the link to compare memberships levels.

List Zillion does offer some unique features for those who take the time to explore the site.  There’s the standard link cloaker and downline builder but there’s also something new called the “list builders optimizer”.  This appears to be a way to organize your mailings with other viral list builders.  I haven’t really taken the time to set this up yet but it seems like it could be useful.

Upgraded members can submit “top sponsor” ads which appear at the top of every email.  They also have access to a unique “referral mailer” which acts like an autoresponder by sending a welcome email to your new referrals as well as sending a recurring email to them every 6 days.

Here’s a peek at the List Zillion membership levels.

Membership Free Gold Platinum
Mail To (memberships) Free, Gold Free, Gold, Platinum Free, Gold, Platinum
Mail Frequency Every 7 Days Every 5 Days Every 3 Days
Mail To (members) 300 (up to 1000 w/credits) 2000 (up to 3000 w/credits) 3000 (up to 5000 w/credits)
Message Personalization Yes Yes Yes
Click Tracker Yes Yes Yes
Can Save Ads Up to 2 Up to 10 Up to 20
Credits for reading Messages 10 15 20
Credits for reading Solo Ads 20 40 50
Credits for your downline reading messages 5% 10% 20%
Signup Credits 1,000 4,000 6,000
Credits per Referral 150 250 300
Monthly Credits 0 4,000 6,000
Top Sponsor Ads 0 3 5
HTML Mailer No Yes Yes
Visual HTML Editor No Yes Yes
Commissions 15% 30% 50%
Monthly Cost $16.99 $26.99

So is List Zillion worth the platinum upgrade?

Here’s my personal advertising stats from last month with List Zillion:

Total Clicks: 1,226
Unique Clicks: 741
Splash Page Clicks: 47
Sign-ups: 15
Clicks-to-Action: 6.34%
Clicks-to-Sign-up: 2.02%
Cost per Sign-up: $1.80
Daily Emails Received: <10

Not bad.  This is comparable to most of the major viral list builders out there right now.

List Zillion is still a relatively new site.  With just over 5,000 members there is still a lot of room for growth.  Anyone looking for a solid viral list builder who cares about results should definitely give List Zillion a closer look.

Click Here to Join List Zillion


Reactive Adz – Safelist Review

Author: Jerry Iannucci

It’s getting near the end of the month and I just realized I have only written one review of the new safelists I tested last month.

So, i’m going to do a nice quick and easy review today of Reactive Adz.

Reactive Adz really isn’t a new safelist.  I actually joined when it launched about 2 years ago (I think) because I won a free 1-month upgraded membership.  I tested the site then but it was still very new and didn’t have a very large membership so the results weren’t great.

I let my upgraded membership expire and I had not logged into the site again until last month.  I decided to give it another shot and see if it had improved since my previous experience.

Reactive Adz is owned and operated by David Foley who runs a very successful traffic exchange called Traffic Taxis.

One of the interesting things about the Reactive Adz homepage is that there is absolutely no mention of the word “safelist”.  I know safelists might be considered outdated in some circles which could be why they choose to distance themselves from the word but rest assured Reactive Adz is indeed a credits based safelist.  In fact, it is run on the exact same script as some of the most popular credit safelists.  So while the ad copy may promote list building you should know that you are only going to build a list with Reactive Adz if you are promoting your own lead capture page with your own autoresponder.

I think one of the things that really sets Reactive Adz apart from other safelists is the design of the site.  Reactive Adz is literally oozing with style as the “radioactive” theme can be found everywhere on the site.  This has nothing to do with how responsive the site is but it sure makes it more fun to login there every day and it should make getting referrals easier when they get a look at the design.

Speaking of referrals, Reactive Adz offers some great upgrade offers and generous commissions from your downline.  I even snatched up a lifetime upgrade offer which I am sure made whoever my sponsor is very happy.  If you hate seeing upgrade offers then Reactive Adz might not be great for you but there is definitely no shortage of ways to make money from your referrals.

One other really good thing about Reactive Adz is that they keep the number of emails in your inbox to a minimum.  I think I average about 30 emails a day.  I also find it difficult to stockpile credits.  Even as an upgraded member those daily credit emails become very valuable if you want to be able to email the entire list every day.  This usually results in a very responsive safelist since more members are actively opening their emails every day.

Ok, so what about the stats?

June 21 – July 21
Raw Clicks:  3,038
Unique Clicks:  907
Actions:  119
Sign-ups:  4

“Actions” represents the number of people who clicked the link on my splash page to go to my main site.  119 seems like a really high number of clicks to receive only 4 sign-ups.  I’m pretty sure my site converts better than that but… the numbers don’t lie.

This seems like pretty mixed results to me.  On one hand Reactive Adz is bringing a lot of very active people to my site but unfortunately not many of them are actually signing up.  This is something I am going to have to keep my eye on.  It’s possible I just need to find a better offer that interests these people however it’s surprising that my ads that work great on other safelists are not yet doing it for me here.

So overall.. mixed results.  I’ll definitely keep using Reactive Adz as part of my daily safelist routine and hopefully my number of sign-ups will start to increase soon.  I’ll keep you posted.

Click Here to Join Reactive Adz


TEReports – Free Giveaway Products

Author: Jerry Iannucci

Happy Monday!

Well, my buddy John Guanzon just did it again.  Today he is releasing a brand new program to help people build their list and the idea behind it is so simple I don’t know why I didn’t think of it first. It’s called “TEReports“.

Basically, John took 12 of my favorite giveaway products (including one of my own) and packaged them all together in one website complete with customized squeeze pages and follow-up emails.

All you do is plug in your name, picture, and autoresponder code and you are ready to start building your list.

Pretty simple, right?

Best of all, he’s giving it all away for free!

Click the link below to join now.

Click Here to Join TEReports


This past weekend I had the opportunity to sit down and read a new ebook that is getting released today from Sean Supplee called “Take Action List Building“.

Take Action List Building does a great job of explaining the entire process of building a list including how to setup your autoresponder, how to make a squeeze page, how to get traffic to your page, and how to write follow-up  emails that make you money.

It’s a quick and easy read but this book is jam packed full of useful resources and  helpful tips!

Sean even added some really nice bonuses to the site including some  personalized squeeze pages and a 5-day email series that you can load right into your autoresponder.

And best of all… Take Action List Building is free!

Click the image below to get your free copy.

Take Action List Building
Click Here to Download
“Take Action List Building”

btw, if you are a TE user you are going to totally flip out when you see the offer Sean has put together for his new members.  Make sure you don’t miss it when you login because it’s the only time you’re ever gonna see it.


Happy Monday!

I guess I let the list building tutorial slip for a few days.  Sorry about that.  But now that I am back let’s get back into it.

By now you should have your squeeze page up and running.  Great!  Today I want to start talking about how to generate traffic to your squeeze page so that you can start getting some sign-ups in your autoresponder.

There are all sorts of ways to drive traffic to your new squeeze page.  There’s search engines, pay-per-click advertising, article marketing, forums, blogs, safelists, etc.

One source that I have successfully been using to drive traffic to my my sites for the last 7 years is free traffic exchange programs.

Traffic exchanges are sites that allow you to generate traffic to your sites by spending some of your time visiting other people’s websites.

I’ll be honest.  Traffic exchanges are terrible for trying to sell stuff because the people who visit your site through them are only there because they are trying to generate traffic for their own sites.

Traffic exchanges are only for two thing:

1. Building Your Brand
2. Building Your List

If you read the lessons in Affiliate Funnel you will know why it is important to always be building your personal brand online.

What you may not know about Affiliate Funnel is that it was created by the owners of some of the world’s largest traffic exchanges. As a result Affiliate Funnel has become one of the best resources available for traffic exchange users.

Affiliate Funnel is also home to one of the most important traffic exchange ranking systems which is updated every week. If you want to know what the top traffic exchanges are this is the first place to look:


Of course Affiliate Funnel will also provide you with all sorts of other traffic sources too but for now let’s just focus on TEs.

As I mentioned earlier, traffic exchanges are a great tool that you can use to build your list but only if you use them correctly.

I have a friend named John Guanzon who has really perfected the art of building his list using free traffic exchange programs.  John and another friend of mine (Winter Perkins) recently wrote an excellent book called “TE List Building” which I highly recommend reading.

John has given me permission to give away free copies of his book to my reader. If you want the secret to building a huge list with free traffic exchanges then you need to read this book:


TE List Building also makes a great gift to give away to your list.  To make money with the TE List Building ebook be sure to click the link on the download page for more info.


Let’s Start Building Your Funnel

Author: Jerry Iannucci

Welcome back to the money making series.

I mentioned in my previous post that I was going to share with you one of my all-time favorite Internet marketing sites today.

But first, let’s talk about funnels.

A funnel is wide at the top and narrow at the bottom.  Well, in order for your list to be profitable it needs to be setup this way too.  This is called a sales  funnel.

At the top of your sales funnel you are offering something for free in exchange for new people joining your list.  It’s easy to get sign-ups this way if you are offering something of value.

As your subscribers continue down your funnel you can start sending them paid offers which earn you a commission.  The people who don’t like this will either unsubscribe or stop reading.  The others will keep reading and hopefully find their way into your primary business.

This is the way many of the top Internet marketing gurus build their businesses and it is the secret to making the real money with your list.

It’s safe to say I would not have known about any of this without the help of a
site called Affiliate Funnel.

Affiliate Funnel is all about promoting you first to get people onto your list. The site is a collection of list building tools, free traffic sources, and free affiliate programs that you can use to promote your list.

Inside Affiliate Funnel you will find ready made lead capture pages that you can use along with an email series that you can load into your autoresponder that is automatically sent to your subscribers when they join your list.

The best part is that the site is totally free unless you want to have the ability to add some of your own programs into their downline builder which I do recommend doing at some point.

When you join Affiliate Funnel make sure you visit the “Lessons” page to fully
understand how everything works.  It can get a little overwhelming but it is well worth your time to explore everything it has to offer.

Click the link below to get your free Affiliate Funnel membership.

Flip Your Downline, Fill Your Funnel!
Join the ultimate marketing hub on the net and learn how to turn free leads using the best resources around into highly qualified buyers, team members and loyal clients.
Claim Your FREE Membership!

Now that we have all the safelists and giveaway stuff out of the way let’s get back to the list building.

My last post showed you how to get a product to give away to get people to join your list.

Do you have a product, yet?


Ok, I know you probably don’t have one yet but i’m going to keep going so you can come back to that step when you are ready. Until then, I want to show you how to create your own squeeze page that you will use to promote your product and build your list.

Just to get it out of the way, a lead capture page and a squeeze page are the same thing.  They are webpages which contain a piece of code from your autoresponder that are designed for one purpose… to get people on your list.

There are 5 things that make up a good squeeze page:

1. A Killer Headline – The purpose of your headline is to get your visitor to read the rest of your page.  Getting the perfect headline takes a lot of practice. Check out: http://www.copyblogger.com for some great tips to improving your copy writing skills.

2. An Eye Catching Graphic – A picture is worth 1000 words.  Having some kind of graphics on your page can really help your page stand out.  You can get access to all sorts of stock photography that you can use from sites like: http://www.istockphoto.com

3. List of Benefits – Your squeeze page should include a list outlining 3 to 5 of
the benefits of your product.  Notice I said “benefits” and not “features”.  If
you don’t know the difference do a google search for “features vs. benefits”.

4. A Call To Action – Now that you have your reader’s attention you need to tell them what to do.  “Fill out the form to get your copy now”.  It sounds  obvious but it makes a big difference if you don’t do it.

5. Your Autoresponder Code – Of course.  Just copy and paste the code from your autoresponder into the page where you want it to appear.

6. The Privacy Disclaimer – Just another way to ensure people that you won’t abuse their email address if they fill out your form.  It’s been proven that if you don’t include this you will definitely get fewer sign-ups.

Here’s a sample:

Now that you know all the components that go into a squeeze page you probably want to know how to build one…

Personally, I like to make my own from scratch.  I have my own website and I use a free html editor to make my own pages.  For less than $10/month there is so much you can do with webhosting.  If you don’t have your own webhosting I use Servage but there are plenty of good hosts to choose from.

But even if you have hosting you still might not feel comfortable enough to make your own web page.  For that I offer several solutions.

1. Instant Bonus Page – I already posted something about this.  You can make bonus pages for free but if you upgrade you will get access to one of the most simple squeeze page makers around. Highly recommended.

2. AdKreator – This site is great.  It let’s you make stunning graphic  advertisements without having learn complicated programs like Photoshop.   There’s upgraded membership option that gives you the ability to make your own squeeze pages which is well worth the price.

3. TE Toolbox – TE Toolbox has a variety of free Internet marketing tools including a basic squeeze page maker.  While not quite as powerful as the other two squeeze page makers it’s not a bad option.

That all for now.

Are we having fun yet?

Great!  Because next I am going to share with you my all time favorite website which will give you access to all sorts of free tools that you can use to make  money with your list.

See you soon!


Build Your List, Build Your Business

Author: Jerry Iannucci

Welcome to part 2 of my exclusive money making series.

Today I want to start talking about my favorite subject… List building!

There  is is actually a lot more to this subject than I can cram into one blog posting but i’ll try and go over the basics to start with as much as I can.

If you are reading this chances are you have already tried promoting some kind of online business or affiliate program.  I am guessing you probably figured out  how to get some traffic but for some reason you aren’t getting many sales… if any.

Not as easy as you expected, is it?

Well, you are not alone.  Even people who are promoting free affiliate sites can have a hard time getting sign-ups.  That’s because most people don’t know them or trust them enough to join.

Trust is very important!

Here’s one of my favorite quotes:

“All things being equal people would rather buy from someone they know and trust.  All things NOT being equal… people would STILL rather buy from someone they know and trust”.

So how do you build trust?  Well, it does take some time…  and it usually takes a lot longer than the time it takes for someone to read your site.

In fact, here’s what usually happens.  Someone visits your website, they read your offer and think “sounds interesting, but i’m not ready to commit to this right now”. So what happens?  They leave and probably never come back.  The time and energy you spent getting them to your site was wasted.

That’s where the autoresponder comes in.

Your autoresponder is the single most important weapon in any Internet
marketer’s arsenal because it let’s you follow-up with your prospect days
and even months after they leave your website site.

The way it works is that you offer something of value to the people coming to your website in exchange for their email address.  Your offer can be a free ebook, a newsletter, software, or almost any other “digital” product.

When your visitor fills out the form on your site their info is sent to your autoresponder which then begins sending out a series of pre-written emails to them.  These emails can be used to tell your subscribers more about yourself and your business while providing them with more free information that they can use which compliments the free product you first sent them.

Hopefully over time your readers will get to know you and even look forward to the emails they receive from you.  Once they begin to trust you it makes it much easier for you to recommend paid products and services that you can earn commissions from later on.

Another great thing about autoresponders is that once you have your emails series setup you can practically set it and forget it.  If you wanted to you could set it to send an email a week for the next 5 years and it would do it for you.

Compare that to sending someone directly to your website where you only have one chance to get a sale.

Unfortunately good autoresponders are not free.  That’s one of the few things that you are just going to have to bite the bullet on if you want to succeed in this business.  Expect to pay about $20/month for a good autoresponder.

I recommend using either Aweber or TrafficWaveAweber is considered to be one of the best and includes a lot of advanced features.  TrafficWave is a more affordable alternative that will definitely get the job done.

Both autoresponders offer 30-day trial memberships so there is no reason not to try them both and decide which one you like the most.

Ok, I think that’s enough one day.

I’ll be posting my JV giveaway events listing tomorrow and Ryan Hogan is about to launch a new product so look for my next post in this series early next week.

Subscribe to this blog at the top of the page and be notified any time this blog is updated.


Taking the Plunge with Traffic Wave

Author: Jerry Iannucci

I’ve said many times before that a professional autoresponder is one of the most powerful weapons in any successful Internet marketer’s arsenal. Over the past few years Aweber has become accepted as the king of autoresponders based on their features and more importantly their excellent delivery rate. Until now Aweber was the only autoresponder I would personally recommend but it looks like now I will be making the switch to Traffic Wave.

I actually joined Traffic Wave once about 6 years ago. At the time I think it was an FFA site with an autoresponder feature and some kind of income opportunity that I didn’t really understand. I joined because I thought I could make money from it and of course I didn’t so I quit.

Over the years I have seen various programs pushing Traffic Wave as a way to make money.  Because of this I always assumed that’s what it was… an income opportunity with an autoresponder tacked on to make it appear legit. I even expressed this opinion at NMF a few months ago and was surprised when the owner of Traffic Wave, Brian Rooney, showed up to dispel this myth and prove that Traffic Wave is a real autoresponder with delivery rates that could compete with the best autoresponders out there.

I kinda forgot about it until a few weeks ago when Jerry Reeder and I got into a discussion about Aweber’s new form builder and the possibility of switching to Traffic Wave to offer a simpler solution for our readers. When Jon Olson decided to make the switch to Traffic Wave live on TrafficExchangeLive last week we both took the plunge with him.

I’ve spent the last few days playing with Traffic Wave and I am happy to say that it has improved from where it was 6 years ago.  Improved a lot!  Traffic Wave is the real deal.  From what I can see Traffic Wave offers all the features as Aweber along with a very accessible owner who understands the needs of Internet marketers like myself.

The price is a big factor too.  When I joined Aweber I must have locked in a monthly subscription price which is roughly the same as Traffic Wave.  At some point Aweber changed their pricing based on the size of your list.  I guess as a long-time member I was exempt from the price change because based on the size of my list I should be paying an extra $50/month at Aweber.  Traffic Wave on the other hand has a flat monthly fee no matter how big your list gets.

What makes my decision to switch to Traffic Wave really interesting is that Traffic Wave is also an mlm complete with a forced matrix and fast track bonuses.  A few years ago I stated that I was done promoting these kinds of programs because instead of trying to sell good products you always end up pushing the opportunity.  When people fail to make money with the opportunity they quit and the whole thing falls apart.

Traffic Wave on the other hand is a real competitive autoresponder service that I am happy to use and recommend with or without the income opportunity.  The fact that I can make a lot more money with it is just an added bonus.

I don’t personally have any problems with Aweber.  I still think it’s a great autoresponder.  But when it comes time to recommend an autoresponder based on price and features I will have to go with Traffic Wave now.

I haven’t started promoting Traffic Wave yet.  I’ll probably start by updating the links in some of my ebooks and adding it my downline builders.  Once I get a few referrals then i’ll probably start pushing it a little harder.

If you have been on the fence about getting an autoresponder now would be a good time to join Traffic Wave.  I can’t promise that you will make thousands of dollars a month just from being in my downline but if you choose to use Traffic Wave to build your list you can feel confident that you are getting a professional autoresponder service that will become the backbone of your business for years to come.

Sign up now to get a free 30-day trial.

Click here to visit Traffic Wave