Archive for November, 2009


Sending HTML Emails in Aweber

Author: Jerry Iannucci

This had been bugging me for a long time.  I finally figured it out and thought it was worthy of a blog post.

When sending emails with Aweber you are presented with two boxes where you can put your email… one for html and one for text.  For years I have been just been using the text email option figuring that text emails are going to be the most accessible to the most number of people.

Aweber has a neat feature for tracking the number of times the links in your emails are clicked.  The problem with this is that it turns all your links into these big ugly tracker links that nobody wants to click.  I also like to include a signature in my emails with links to this site and my Twitter so those end up getting converted too.  But if you send html emails you can fix this!

Here’s how you do it…

From within the Aweber html editor highlight your URLs and click the “link” icon at the top of the editor.  Then paste your URL in the “Link Text” and “URL” boxes and click “Apply”.  This will tell Aweber that your URL is a link and it will also display it correctly when you turn the link tracker on.

For about a week I switched and started sending html emails instead of text emails.  The stats were great.  I could even split test and find out which headlines got the most people to open my emails.  However, sending only html emails boosted the spam detector up to 2.7 because apparently spammers are known for sending a lot of html emails with just an image and a link.  Not horrible, but not great either.

I finally found the solution in of all places… on the Aweber site!

It seems that the trick is to create your email in the html editor first and then copy and paste that email into the text editor.  You don’t have to worry about people receiving the same email twice.  Aweber will send both the html and text emails but the end user will only see the version that their email program supports.

So there you go.  Now you can send out your Aweber emails with all the fancy tracking features, your links won’t look like crap, and you can assure that your emails are being delivered to the maximum number of people.


JV Giveaway Tactics – My New Site!

Author: Jerry Iannucci


I’m about a month late but yesterday I finally released my new ebook/website called JV Giveaway Tactics.  You can check it out here:

The book shows people how they can build their list bigger, faster, and easier using JV giveaway events.

I started using giveaway events about a year ago to build my list and was shocked at how well they worked.  Before this I had heard about giveaway events but never understood how they worked.  It turns out that giveaway events are actually pretty simple but here are a lot of little things that need to be done ahead of time to really get the most benefits from them.

Since most of the really big  jv giveaway events are scheduled around major holidays I figured this would be the perfect time of the year to release a book like this.  There is even a calendar inside the website that alerts members to all the great new giveaway events that are coming up.

The JV Giveaway Tactics site launch went eerily smooth.  Its been about 15 hours since it launched and so far there are 298 members.  Not bad for a free ebook.  I gotta give a big shout-out to Jerry Reeder for helping me out with my sales page copy until 4:00 am the night before.  Thanks Jerry!

I woke up at 9:00 am to make some last minute changes and opened the doors to the site at 10:00 am.  A few hours later I did what any new business owner would do at his first day on the job… I took a nap.  Lol.  Yep, I slept good too knowing that my system was all in place and everything was running smoothly.  In fact, I still have not received one support email (well, there was one but it was spam so at least I know the support room works).

Word of mouth has been good and my members are making money so I would say this launch has been a success.  This gives me a little more confidence as I go into my next project which is going to be bigger and badder than anything I have done so far.  Stay tuned!


The Best Safelists – October Stats

Author: Jerry Iannucci

It’s November 1st and that means it’s time to check my stats to find the best places to advertise.  I decided to change the title this month to focus on safelists because let’s face it, that’s mostly where I am advertising.

As usual, I am advertising my splash pages from Safelist Marketing Tactics.

I’ve been looking forward to checking out last month’s stats for awhile.  Partially because I have been testing out some new safelists and I wanted to see how they stack up against the competition.

I just pulled up my stats a little while ago and I have to say that the results were very poor.  Looks like i’ve had a huge drop in the number of sign-ups i’ve been receiving from safelists all across the board.  I think this means it’s time to get off my butt and start testing out some new splash pages.

I did find a new safelist that is producing better than expected results for me.  Smart Safelist currently has less than 2000 members but is giving me excellent results even as a free member.  They seem to have a good grasp of just giving out just enough credits to keep people coming back and reading their emails every day.  Worth checking out.

Last month I mentioned that I had started seeing a drop in the response from AdTactics since they changed to a 3-day mailer (send 1 email every 3 days) for free members.  I spoke with the owner about it and he said I was the only person who was having a problem with it and that others had seen increased response.  They are trying it out now as a 2-day mailer.  My sign-ups went up last month but only slightly.  We’ll have to see how it works after I get my new splash page up and running.

That’s all the news.  Let’s see who’s on top this month.

ViralAdStore – Hits: 1,811  Clicks: 89  Sign-ups: 20
List Auction – Hits: 1,354  Clicks: 90  Sign-ups: 17
List Joe – Hits: 1,766  Clicks: 111  Sign-ups: 15
Got Safelist? – Hits: 2,942 Clicks: 47  Sign-ups: 7
Elite Safelist – Hits: 1,746  Clicks: 32  Sign-ups: 7

It’s nice to see Elite Safelist back on top again.  Very surprised to see Got Safelist? only got me 7 sign-ups though when I had 17 last month.  That’s with an upgraded membership too.  Not very good.

I guess that’s about it for this month.  Hopefully I will find the time to make some new splash pages after my new website launches on Wednesday.  Oh, did I mention I am launching a new website on Wednesday?  I don’t want to “give away” too much info yet.  You’ll just have to wait and see for yourself.

And don’t forget to track your ads cuz tracking is half the battle.  If you need a link tracker you can get one for free by clicking the link below.


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